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Experience Įntrance to Men in Black: Alien Attack at Universal Studios Florida features a general queue line, a Universal Express queue, and a single rider queue Exterior queue In 2001, a year after its opening, Men in Black: Alien Attack was awarded a Thea Award for Outstanding Achievement by the Themed Entertainment Association. Men in Black: Alien Attack officially opened to the public on April 14, 2000, in the World Expo area of the park, replacing the Back to the Future Part III locomotive display which was relocated two years prior. After an official announcement of the $70 million attraction in October 1999, Planning documents filed with Orlando City Hall in March 1999, described an alien-themed laser tag ride, supporting previous rumors.

By late 1998, sources speculated that a Men in Black-themed attraction would be built. After the ride system was finalized in mid-1998, construction began on the ride's large show building. Strategy was to develop a piece that would allude to the original but feature new situations inspired by TNT’s content.After the release of the first Men in Black (MIB) film in 1997, Universal Creative, the research and development division of Universal Parks & Resorts, set about developing a MIB-themed shooting dark ride for Universal Studios Florida. When innocent passers-by dare to push the button, pure TNT-drama unfolds with a slightly new twist: close ‘participation’ of the public. They call it, “A Dramatic Surprise on a Quiet Square.” To launch Turner Broadcasting’s series and movie channel TNT in the Netherlands a new dramatic piece of the now famous red button was shot in the quiet town of Dordrecht. Well on January 24th, 2013, they are at it again. A flashy arrow hovered above the button that said, “Push to add drama.” Of course very few would even consider it as most individuals passed it by however, for the people that did have the courage to press it go a wonderfully fun surprise. The TV station placed a red button in a quiet square in Flanders in Belgium. On April 10th, Turner Television Network station, TNT Benelux brought a ‘ dramatic surprise on a quiet square‘.